Syracuse, N.Y. - When Syracuse meets Clemson on the Carrier Dome football field Friday night, the color clash of orange will be visually apparent.
Two teams. Both orange. How, then, to differentiate between separate but seemingly equal shades of a color associated with that team's brand? What distinguishes one orange from another on the football fields, basketball courts, baseball stadiums and lacrosse fields across American colleges?
It's the pantone.
Pantone is the "standard language for color communication from designer to manufacturer to retailer to customer," according to the color authority's website.
Pantone is what distinguishes Cavalier Orange from Syracuse Orange from Texas Orange.