Let’s be up front— Conference USA’s last TV contract was pretty much an unmitigated disaster. There were some pleasant surprises such as BeIN Sports emerging as an unexpected excellent broadcast partner and the conference moving to create an, albeit deeply flawed and elementary, central access point for online streams in www.CUSA.tv. Ultimately, the conference spent their last TV contract in an awkward middle ground where its games were diasporic and hard to find while the conference members were forced to adopt to a stark drop in much-needed revenue from their TV partners.
Fortunately for the conference the TV contract was a short one.