The St. Louis Blues and their partners have really done a great job to spread the sport all around the area and beyond. Whether it is having exhibition games in Kansas City or having street hockey tournaments or just getting out into the community, the Blues have made the Heartland of Hockey more than just a motto to put on a t-shirt.
St. Louis tried and came very close to hosting the World Junior Championships, which features the top amateur talent from around the globe. The only reason Buffalo was chosen instead was it was a location easier to get to for Canadian fans.