Digital media and entertainment production company Wisdom Gaming has announced a partnership with retail giant Mall of America.
As part of the long-term deal, Wisdom Gaming will debut an 18,000 square foot broadcast studio and an esports venue on level four of Mall of America.
The new broadcast studio, scheduled to open in early 2022, will offer advanced production capabilities for Wisdom’s current and future white label production partners. This includes the company’s owned and operated properties.
Jill Renslow, EVP of Business Development at Mall of America, added: “Tapping into the esports landscape has been something we’ve had on our radar for a long time, however, we wanted to ensure that we were approaching this audience in a holistic way.