The following interview is part of our ongoing Expert Series that asks C-level professionals, team presidents, league executives, athletic directors and other sports influencers about their latest thoughts and insights on new technologies impacting the sports industry. A graduate of James Madison University, Jeff Urban is currently the President and one of the Co-Founders of Whistle Sports, a digital sports network and media company. Prior to co-founding Whistle Sports in 2009, Urban spent eight years at Gatorade as the senior vice president of sports and event marketing.
Name: Jeff Urban
Company: Whistle Sports
Position: President/Co-Founder