Brazilian esports organisation Keyd Team has retained its naming sponsor, Vivo, for two more years.
The organisation is known as Vivo Keyd as part of the deal, and the partnership originally started in 2014.
Vivo is a brand of Telefônica Brasil, which itself is a subsidiary of Brazilian telecommunications company Telefónica. Keyd Team launched in 2012 and, between 2014 to 2016, the organisation competed as Vivo Fibra Keyd Stars. It was renamed to Vivo Keyd in October 2017.
Marina Daineze, Image and Communication Director for Vivo, spoke on the extension: “The renewal of this sponsorship reinforces our already consolidated presence in eSport and our position as a reference operator in the game market in Brazil.