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Visit Myrtle Beach, AYCE and Harena Data launch esports recruitment initiative

The American Youth Cooperative for Esports (AYCE) and analytics firm Harena Data have partnered with tourism board Visit Myrtle Beach to launch an esports recruitment initiative.

The ‘Golden Dragons’ programme will reward young American players with scholarships, jerseys, and a family vacation to Myrtle Beach, a popular tourist destination in South Carolina.

Bill Dever, Chairman of AYCE, commented in a release: “Myrtle Beach is one of the nation’s first cities to adopt an esports initiative of this calibre and quality. We’re honoured that Visit Myrtle Beach chose AYCE as its primary community aggregator for esports and are thrilled to help them flourish.