Virtus.pro partners with SberMarket and METRO

Russian esports organisation Virtus.pro has announced a partnership with regional online grocery delivery service SberMarket and METRO.

As a result of the deal, SberMarket and METRO’s brands will be integrated into the organisation’s social media channel. This includes logo placement, prerolls, raffles and posts.

Image credit: Virtus.proThroughout the collaboration, Virtus.pro players are expected to be integrated into the delivery service’s promotional videos.

Sergey Glamazda, General manager of Virtus.pro, commented: “The transition to remote operation has given a rapid increase in the digitisation of retail and FMCG. Now, thanks to the work of SberMarket and METRO services, it is possible…