Vine, the social platform best known for six-second NBA highlight reels and crushing UFC finishes, is shutting down its operation in the upcoming months. Vine announced Thursday it would soon be discontinuing its mobile app but maintaining the website.
The news came in conjunction with Twitter laying off nine percent of its workforce (350 employees) despite surprising investors on its recent Q3 earnings call Thursday. The decade-old social platform reported modest growth of eight percent in revenue to $616 million.
Get The Latest Sports Tech News In Your Inbox!
Still, the impending loss of Vine had Twitter in an #RIPVine state of mind all day, as Deadspin editor Tim Burke, C.