North American esports tournament operator Unified, formerly known as the Unified Esports Association (UEA), has secured a partnership with digital media licensing platform ESPAT AI.
As a result of the collaboration, ESPAT will become the official photo and video content distributor for Unified-operated past and future tournaments.
According to the release, the partnership aims to ‘amplify the community and accelerate the esports learning curve’ by proving more exposure to the gaming industry, through the application of a ‘traditional’ image and video licensing model.
Rebecca Rong, Event Director at Unified, spoke on the partnership in a release: “It’s a win for esports and for our attendees, to be able to showcase these great players and organisations with their emergence in the scene or their assertion of skills across competitions.