UEFA, the governing body of European soccer, launched a YouTube channel as part of UEFA’s #WePlayStrong campaign dedicated to growing girls’ and women’s soccer across its 55 member associations. UEFA announced that several top players in women’s soccer will help create content for the new channel.
Juventus defender Petronella Ekroth and Shanice Van de Sanden of Olympique Lyonnais have been added to UEFA’s roster of players creating original content for the WePlayStrong YouTube channel. They will join Lisa Evans (Arsenal), Eunice Beckmann (Madrid), Laura Feiersinger (FFC Frankfurt), and Sarah Zadrazil (Turbine Potsdam), whom all provided content to the #WePlayStrong pilot vlog series that generated nearly six million views on YouTube last year.