As always, we’ve rounded up the biggest and best stories from the past week so you can stay abreast of the industry’s biggest happenings. This week in esports saw Babybel enter the industry, ESPN pick up esports events, Jimmy Iovine invest in FaZe Clan, and LCK announce a long-term partnership model.
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Babybel enters esports with Team Heretics deal
Le Groupe Bel’s cheese snack brand Babybel entered the esports industry through a deal with Spanish organisation Team Heretics.