A small team of sports enthusiasts based in London, New York and Barcelona have designed a brand new app that enables users to seek out like-minded amateur sportspeople and connect through a game of their choice.
UrbanBallr is designed for users to post, link, store and share information regarding when and where a local sporting match will be played.
Produced by up-and-coming software developers, Gorilla Arm, the technology presents an exciting opportunity for the social sporting world.
The app has the potential to capture a loyal user group due to its simplification of social sport in a niche market that has gone unaddressed so far in terms of technology.