Eye-tracking company SyncThink is entering the world of athletic cognitive training as part of a new partnership with mixed-reality headset maker Magic Leap.
The neuroscience company has long been in the business of helping athletes who have suffered head trauma, such as concussions, recuperate. Its virtual reality training platform on Samsung Gear VR has fed players brain exercises to enable them to slowly improve cognitive function and return to the field. A new partnership with Magic Leap, however, may also help healthy athletes train and reach heightened levels of performance.
As part of Magic Leap’s digital biomarker program, SyncThink has worked closely with the tech company’s health care team to build out sophisticated medical-grade use cases for eye-tracking.