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Super Bowl Draws Highest Streaming Audience, but TV Rating Is Lowest in a Decade

Super Bowl LIII between the New England Patriots and Los Angeles Rams was the most streamed Super Bowl ever according to data released by CBS. Approximately 7.5 million devices were used to stream the game, up 20 percent from last year’s title game.

Streaming viewers consumed more than 560 million total minutes of live game coverage during the Patriots’ 13-3, a 19 percent increase from last year, according to CBS. That increase came in spite of an uneventful game and the lowest-scoring Super Bowl ever.

The 2018 Super Bowl was only made available to subscribers through connected devices, but this year CBS streamed the game for free without cable authentication on devices such as Roku, Apple TV, Fire TV, Android TV, and Chromecast.