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STATSports Joins Prosumer Wearable Market With Apex Athlete Series Launch

STATSports has released the APEX Athlete Series, a GPS device catering to sub-elite players. (Courtesy of STATSports)

Elite wearables company STATSports is seeking to enter the competitive amateur athlete market with its new APEX Athlete Series wearable. The bluetooth-enabled GPS device relies on the same core technology as the professional product but scales down the complexity to make the offering more accessible to individual athletes rather than teams with coaches, trainers, and sport scientists.

STATSports touts the fact that some of soccer’s biggest names all use its devices—Cristiano Ronaldo, Neymar, and 2018 FIFA World Cup winner Paul Pogba.