NEW YORK — While analytics have already permeated the basketball discourse enough that anyone can identify that the most efficient shots are close-range 2-pointers and 3-pointers, those broad parameters lack pertinent details in evaluating the quality of a shot: the defender’s proximity and wingspan, his matchup history with the shooter and even his passing options. Those are among the essential, yet seemingly incalculable details, that will soon be fan accessible in the wake of Sportradar’s acquisition of Palo Alto-based Mocap Analytics.
“There’s so much richness that the data is able to tell us,” said Ashok Balakrishnan, Sportradar’s senior vice president of technology and product.