Snapchat is introducing its new “Live” feature with NBC’s coverage of the Olympics in PyeongChang that will have a top moment each night livestreamed to users of the app in the United States.
Starting on Saturday, Snapchatters can go on the Discover page of NBC Olympics to view the live event coverage on their mobile devices during NBC’s live primetime broadcast. The new video player experience with Live enables users to zoom in on different live angles during each moment.
“We think Live will offer a great way to watch the moments that matter the most on mobile,” Ben Schwerin, Snap’s Vice President of Partnerships, said in a statement Wednesday.