Smart home devices and artificial intelligent voice activation area areas that show a lot of potential in the sports industry as a way for fans to get closer to teams and leagues that look to drive new revenue opportunities in ticketing and merchandise.
With the 2018 Australian Open tennis competition having started in Melbourne and the PGA Tour also underway, both tennis and golf fans are able to have access to live and past tournament results, individual player stats and performance data from past tournaments by simply asking Apple’s Siri for updates.
For instance with tennis, the ATP and WTA are supported for Siri, meaning that fans are able to access information on the 2016-2018 Grand Slams whereas the PGA and LPGA are also supported with all historical facts for Grand Slams from 2007 to the present as well as tournament information for 2017 and 2018.