PlaySight Interactive, a cloud-based video and analytics platform used by professional teams for training, will bring video assistant referees and broadcast services to Europe in a new multi-year deal with the Belgian Pro Basketball League.
The deal will make PlaySight the official broadcast, live streaming, and performance technology partner of Brussels-based EuroMillions Basketball League, operated by the BPL.
PlaySight will install its SmartCourt technology in each team’s arena to bring HD live streaming and automated video highlights to fans, something that PBL General Manager Wim Van de Keere said he hopes will increase visibility and elevate interest in the league.