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PENTA looks the part with hummel deal

German organisation PENTA has entered a partnership deal with Danish sportswear brand hummel.

As such, hummel will serve as the official clothing partner of the organisation and its sub-brands, PENTA 1860 and PENTA.BCON, from July 1st.

PENTA’s players, across all of its teams and brands, will wear hummel clothing moving forward – including jerseys and “other garments” that include the organisation’s logo. To coincide with the partnership announcement, PENTA has unveiled two new jerseys.

Andreas Schaetzke, Managing Director at PENTA, commented on the alliance in a release: “PENTA is different and always aims to enter new, sometimes unusual partnerships.