OverActive Media, the parent company of MAD Lions, Toronto Ultra, and Toronto Defiant, has expanded its partnership with Canadian multinational banking and financial services company Toronto-Dominion Bank (TD Bank).
As a result, the deal will see TD Bank become a sponsor of the company’s Call of Duty League franchise Toronto Ultra. The bank will also continue to sponsor Toronto Defiant, OverActive Media’s Overwatch League franchise
Alongside sponsoring Defiant and Ultra, TD Bank has secured a naming rights deal for OverActive Media’s ‘Player Lounge’ which is located within the company’s 15,000 square-foot facility in Liberty Village, Toronto.