NEW YORK — Alexa: May I have another beer?
Imagine a future in-arena suite experience where Alexa by Amazon, through the Echo smart speaker, could take your beer or food order, communicate it to the kitchen staff and have it delivered to your seat within minutes.
You wouldn’t have to open your phone and click through an app for mobile ordering (though you could do that too), wave down the waitstaff, or shlep to a brick-and-mortar concession stand. All you’d have to do is tell Alexa what you want.
As part of an effort to reach fans where they are in sports arenas and make it easier-than-ever for them to order concessions and merchandise during games, Oracle Hospitality is experimenting with ways Alexa might be able to integrate with arenas’ point-of-sale (POS) systems.