Counter Logic Gaming, the esports company in which Madison Square Garden owns a majority stake, has inked a hardware and content-creation partnership with OMEN by HP that will see esports players consulting on new gaming technologies and creating content for social media and Twitch.
As part of the deal, OMEN will be the official PC and monitor partner of Counter Logic Gaming (CLG), providing hardware for practice and competition. Its logo will be on all official CLG team jerseys.
In exchange, the gaming company will create content for OMEN’s Twitch channel, which will include player live streams, and contribute player content across all of OMEN’s social channels.