Atlanta United FC is more than just the reigning MLS champion, it is also the most popular soccer team in the U.S. And one of the most tech savvy.
Playing at the innovative Mercedes-Benz Stadium, which is also home to the NFL’s Falcons, the two-year-old soccer team has consistently set attendance records. The franchise averaged 53,002 people per game—an MLS record—during its 2018 title run and set a league record for total home attendance of 901,033 fans across 17 games.
When the upper section of the stadium was open for major games, such as for Atlanta United’s regular-season home closer against the Chicago Fire, it sold out Mercedes-Benz.