MLBAM, the digital media company representing Major League Baseball, has announced the integration of Experience Pass technology into their MLB.com Ballpark mobile app. Experience is a technology company that delivers new digital elements to the game experience of sports fans at the ballpark.
With this new partnership, Experience will work with participating team’s ticket providers, and the Ballpark mobile app to present baseball fans with a subscription to a particular block of games or even season tickets. By allowing fans to attend games that fit into their schedule, authorizing last-minute conformations for attendance, and promoting flexible seating for every game, Experience Pass is yet another potentially valuable digital asset for the MLBAM organization.