Daniel Tate wants Mercer Athletics to be one of the “trendsetters” when it comes to live streaming sports content.
It’s why Mercer recently partnered with Facebook to live stream Tuesday’s men’s basketball game against Davidson at Hawkins Arena, making it the first individual school to broadcast a Division I college athletics event exclusively via Facebook Live.
“We know this is the future,” said Tate, Mercer’s associate athletic director for external relations.
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The game broadcast through the “all-in-one engagement platform,” as Mercer recently described Facebook, will be live streamed on the Mercer Athletics Facebook page and also shared on the pages for the Southern Conference, Atlantic 10 and Sports on Facebook, which have four million combined “Likes.