March Madness has only just started, and while millions of fans are set to tune in to watch the action unfold, a record-breaking $3.1 billion is expected to be wagered on this year’s tournaments.
This colossal figure marks a projected $400 million jump in betting activity, according to the American Gaming Association (AGA), and is considered a direct result of more and more states continuing to permit legal sports wagering.
As the first flurry of games tip-off, both of this year’s 68-team NCAA tournaments are set to captivate fans and bettors alike as top seeds the Auburn Tigers in the men’s tournament and UCLA in the women’s competition, take on their seasoned rivals.