On Wednesday, European sports betting provider Kambi Group revealed that it had entered into a technology agreement with DraftKings. Kambi will supply the daily fantasy sports company with the services behind its single-game sports betting.
Barely more than a month from the Supreme Court ruling that legalized sports betting in the U.S., the gaming landscape is continuing to evolve rapidly. The deal with Kambi Group will begin in New Jersey, the state in which DraftKings’ launch is most imminent. The multi-year agreement means that as regulation expands across the country, Kambi and DraftKings may extend their partnership to other states.