(Via The Bridge) – Tokyo-based startup 7th heaven&Co. officially released a new mobile app for fans of Japanese League (J. League) soccer teams called Joooy (pronounced simply ‘Joy’). The app is available for iOS for free on the iTunes App Store.
Joooy’s features include news curated from over 3,000 media sources in Japan specialized for the teams you support, chat rooms where people who are fans of the same teams can communicate, and and a friend request system to connect fans to one another.
Until now, team supporters typically would gather at bars or diners near the stadiums in real life while they were dispersed and disconnected from each other online because their communication channel is not centralized but rather varied, such as Facebook or popular mobile chat app Line.