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iSportconnect CEO Sree Varma invests in LDN UTD

British grassroots esports organisation LDN UTD announced that iSportconnect Founder and CEO Sree Varma has become a minority investor.

Financial terms of the investment were not disclosed at the time of publication.

LDN UTD was launched in 2019 as an initiative to use esports and gaming as a way to draw attention to critical social issues raising from suicide prevention to employment opportunities. According to the organisation, LDN UTD has amassed 384,000 viewers online across physical and online events and has a League of Legends team competing in the UK Esports League (UKEL).