Hulu has signed on as an official sponsor of the NHL’s Stanley Cup Playoffs and Final, expanding the streaming service’s live sports content as it works to compete with Amazon.com, Facebook and other over-the-top services.
Hulu, which is jointly owned by The Walt Disney Company, 21st Century Fox, Comcast and Time Warner, announced that it will become an official NHL partner for the entirety of the 2018 playoff season, streaming games across the NBC, NBC Sports Network (NBCSN), CNBC, USA Network and Golf Channels.
Hulu is offering this through its $39.99 monthly live TV service, which Hulu launched in May 2017 with live and on-demand programming from more than 50 sports, news, entertainment and kids’ channels.