The Spanish Movistar Riders company has announced that it will extend its partnership with the gaming brand HP, OMEN.
The contract sees OMEN to be main sponsor of the esports team of Movistar, with the brand’s branding on its shoulders.
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OMEN, a team partner already, offered Movistar players access to its entire peripherals catalogue as part of the deal. OMEN is present in all of Movistar Riders’ Twitch initiatives, both in its games and in special events as part of the extended contract.
“We are at a big moment for the electronic esports market,” said Catalina Roa, HP’s Marketing Manager in a statement.