Time to add “have your face replaced by a pigeon” to the list of things that can now happen to you if your mug makes it on the video board at the ballpark.
It looks just like a Snapchat filter, but these dog tongues, emojis, and animated hockey masks are developed by Game Changer MVP, a video production company specializing in sports.
The software, called Filter Fan Cam, combines any production’s live camera shots with facial recognition technology and superimposes the animations in real-time, most commonly used on stadium big screens.
“It takes every fan shot and makes it just that much better,” said Matt Coy, Game Changer MVP executive vice president and general manager.