UK-based esports organisation Guild Esports has entered into a partnership with global electronics manufacturer Samsung.
As part of the partnership, Samsung will provide its Odyssey range of monitors and displays for Guild Esports’s Academy. In addition, the manufacturer will supply monitors to the organisation’s pro-players, content creators and staff.
Both entities will also collaborate on a range of activations, such as ‘VIP experiences’ for fans. Moreover, LCD displays and LED signage will be implemented within Guild’s future London headquarters.
According to the release, this is the first time that Samsung has partnered with an esports organisation based in the UK.