David Beckham-owned British esports organisation Guild Esports has announced a partnership with Irish football club Finn Harps FC.
According to the release, the partnership between Finn Harps and Guild will be based on raising awareness of the esports organisation’s brand in Ireland. Moreover, the collaboration will look to encourage Irish FIFA gaming talent to join Guild’s academy.
Finn Harps FC is known within the FIFA community as one of the consistently lowest-rated teams in EA Sports’s football franchise.