The use of data in every corner of sports business continues to expand with each passing day. From virtual reality to wearable tech to iBeacons and gaming, there is no escaping how all things digital are changing the sports and entertainment landscape. One critical part of understanding the opportunities in this growing business is the need for effective learning experiences, both on the campus and in the workplace.
One of the schools that have emerged as a leader in the space is Columbia University’s Graduate Program in Sports management. It is no surprise that the programs evolution into more big data comes at a time when its head, Vince Gennaro is also the president of the Society of American Baseball Research (SABr).