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Facebook Reads The Comments, Lengthens ‘Ball In The Family’ Episodes

Over the last year or so, we’ve been monitoring LaVar Ball and the Ball family’s every move. It feels like we haven’t missed a LaVar tirade, Lonzo shot or quotable moment in months. Still, people are hungry more. Specifically, they want longer episodes of Facebook Watch’s Ball in the Family.

Its debut episode six months ago garnered just a shade under 27 million views. Each episode since, all roughly 15-20 minutes in length, has generated somewhere from 1.5 to 15 million eyes. Interestingly enough, the last three episodes have all increased in length — and it’s a direct result of the comments section.