Eleven Sports has launched a 24/7 digital service on esports-focused social streaming service Twitch in what marks the continued accessibility of traditional sports on the platform following last year’s deals with the NFL and NBA G League.
The new dedicated sports channel, called Eleven Prime, offers fans a variety of live sports, including basketball, baseball, football and hockey, as well as access to undercovered sports such as darts and drone racing. It’s free for users in the U.S., though fans have the option to subscribe for $4.99 a month to receive an enhanced viewing experience that includes ad-free displays and additional features.