DraftKings has been in the news a lot over the last 12 months. But almost everything you’ve read has probably been about their efforts in passing legislation to explicitly legalize daily fantasy sports – an industry that had sort of an identity crisis a year ago when state governments around the nation decided they weren’t sure exactly how to regulate it.
And now that the legalization issue is seemingly under control (New York, the de-facto leader in sports and gaming legislation, finally passed a law legalizing the industry) the company is trying to shift its attention back to improving the core product and user experience.