North American organisation Dignitas has unveiled RESPAWN, the performance consumables brand owned by Razer, as its latest team partner.
The deal will include the development of new products, production of lifestyle content, and digital events.
The deal includes video content that details the effects of RESPAWN and will see the performance brand serve as the presenting partner of the organisation’s League of Legends content series, Odyssey. RESPAWN’s brand will also be seen on the team’s uniforms and jerseys.
Michael Prindiville, CEO of Dignitas, spoke on the deal in a release: “Our increased focus on technical performance and development creates a unique synergy with RESPAWN’s core mission.