Dallas Mavericks owner Mark Cuban revealed plans to accept cryptocurrency for tickets and merchandise next season, beginning with CyberMiles Tokens, Bitcoin and Ethereum. The Mavericks will be among the first NBA franchise to do so, joining the likes of the Sacramento Kings who began taking Bitcoin back in 2014.
Cuban had previously indicated a general plan to include cryptocurrency earlier this year but offered more specifics this week when announcing that the Mavericks’ jersey patch sponsor will be 5miles, a Dallas-headquartered local marketplace for the selling of goods and services that accepts CyberMiles Tokens, a blockchain platform, as a currency option.