North American esports organisation Complexity and sportswear fashion brand Champion have launched a limited streetwear capsule, titled ‘DOMAIN’.
The collection is the latest in a recent string of sportswear and designer collaborations, as fashion brands continue turning to esports and gaming to reach the next generation of consumers.
The collaboration marks the first time Complexity has worked with Champion for a project, but is not the first time the sportswear brand has teamed up with an esports organisation.
Per Champion Esports’ Twitter account, the brand has teamed up Method, G4 TV, HyperX and a host of other esports entities for merchandise drops and limited-edition product lines.