Activision Blizzard’s Call of Duty League has announced a pair of sponsorship agreements with Twitter and the U.S. Army for its opening season.
The new sponsors activated during the first day of the Call of Duty League’s Los Angeles home series event at the Shrine Expo Hall.
For Twitter, the agreement is one of global, multi-year proportions that’s described as making the social platform the “source for Call of Duty League highlights and community engagement” through the next three seasons.
Rishi Chadha, Global Head of Gaming Content Partnerships at Twitter, spoke to partnering with Activision Blizzard on this new venture: “The Call of Duty community has been one of the largest gaming communities on Twitter, and we are thrilled to be partnering with Activision Blizzard to continue to support this vibrant community.