George Perry is the coach and director of the Austin Track Club, a team of professional middle-distance runners in Austin, TX. He regularly integrates emerging sports & fitness tech into his coaching, providing real-world feedback and insight to product developers as well as contributing product reviews and use cases to SportTechie. George has no financial interest or commercial relationship with BSX Athletics.
Anyone fleetingly familiar with exercise science will tell you that endurance sports are full of pricks that generate an alarming amount of bio waste. BSX Insight 1.0 overcame this pain point – literally, a “pain” “point” – by developing a non-invasive lactate threshold test.