The buzz around virtual reality has existed for a while, and there are certainly a bevy of differing opinions surrounding the technology. Some insist that VR is too ambitious and futuristic almost to the point of self-parody, while others swear that virtual reality has uncovered the next frontier of entertainment.
Earlier this week, NextVR looked to settle the debate once and for all with a monumental deal that partnered them with some of the biggest names in sports and media. The company, considered to be a leader in virtual reality broadcasting, has developed technology that aims to change the entire landscape of how we consume entertainment and—with the advent of their latest business relationships—they’ve made the right friends to help plant their revolutionary idea in households across the country.