Esports tournament organiser BLAST has announced a partnership with gaming peripherals manufacturer Razer for its upcoming BLAST Titans Apex Legends event.
According to the release, the partnership looks to integrate Razer into the competition through a number of activations, including product giveaways, player-led content opportunities, and in-game branding.
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In addition, Razer will also be integrated into a match and tournament MVP activation that will occur during the broadcast.
Oliver Clarke, Head of Brand Partnerships at BLAST, commented: “Razer is a well-recognised brand in the esports and gaming space – it’s great to have their backing and support ahead of our first-ever BLAST Titans event this week.