Esports tournament organiser BLAST has announced a partnership with ecommerce company Amazon and streaming service Twitch.
According to the release, the deal will look to provide a better viewing experience for the tournament organiser’s upcoming BLAST Titans Apex Legends event.
Twitch and BLAST will collaborate on ‘unique features’ such as Twitch chat and ‘Drops’ that will reward fans tuning in and watching the second weekend’s Arenas Mode.
Amazon will be featured during the match predictions segment of the broadcast. Moreover, the ecommerce brand will be integrated into social media activations.