Candaian tech startup, Onyx Motion Inc. has launched a crowdfunding campaign to release The Swish App, the world’s first digital basketball coaching app for smart watches. The founder Marisa Wu, an engineering student at the University of Toronto, created this smart tech with motion sensors so that basketball players could analyze their technique on their own.
Swish will also provide the user with tips on how to alter and improve their basketball skills as well. In order to appeal to high caliber players, Swish has collaborated with Ben Gordon, an NBA athlete and the current Director of Innovation for Swish.