Virtual reality and augmented reality have captured sports headlines — big and small — throughout the entire calendar year. Every week, it seems as though a new league is distributing virtual reality content, the technology is being leveraged in a unique way or a dedicated VR app is launched to further engage fans or an exclusive VR channel debuts.
At Sportel Monaco in late October, a handful of executives discussed the current state of VR and AR, monetizing content, programming consistency and where the industry is headed.